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You may sabotage your email campaigns by not focusing on lead enrichment.
Not having more information about your prospects besides the basic contact data, can result in missed opportunities to connect with and convert leads into buyers
.Instead of manually collecting more data about your leads, you can use lemlist’s free Gsheet add-on and personalize your outreach.
Not having more information about your prospects besides the basic contact data, can result in missed opportunities to connect with and convert leads into buyers
.Instead of manually collecting more data about your leads, you can use lemlist’s free Gsheet add-on and personalize your outreach.
How to use lemlist’s G-sheet addon for lead enrichment
Clean leads names
Improve the personalization process in your email campaigns with cleaned and standardized names.
Your database of leads’ names or companies should not include emojis, legal entities, or unnecessary characters. Before importing data into your campaign, ensure all names are clean-looking.
Your database of leads’ names or companies should not include emojis, legal entities, or unnecessary characters. Before importing data into your campaign, ensure all names are clean-looking.
Launch the lemlist addon and open the All features menu. Choose Clean first names or Clean company names. Copy the code and click the name in the cell you want to clean. Then, double-click on the fill handle to clean your entire list.
Find domain names and social media profiles
You could reach out to the wrong business without knowing your lead’s domain names and social media profiles. This will waste time, money, and reduce your chances of connecting with the right people.
So, what is your lead’s domain? Is it .com, .ai, or .io? Instead of guessing or potentially reaching out to the wrong business, use lemlist’ enrichment tool to find the right domain.
So, what is your lead’s domain? Is it .com, .ai, or .io? Instead of guessing or potentially reaching out to the wrong business, use lemlist’ enrichment tool to find the right domain.
Click on the Find domain names feature and copy the code. Then, click the company name in the cell for which you want to find the domain.
You can also enrich your leads with their social media profile and connect with them through multiple channels. Similar to finding domain names, the lemlist enrichment tool can find your social media profiles for you.
Generate more replies by tailoring your outreach strategy for each of your lead list segments. The lemlist G-sheet add-on can classify job titles into departments so you can contact the right people within the correct department.
Improve your outreach efforts
Streamline your workflows and improve customer relationships with the lemlist add-on CRM integration.
Besides centralizing data and automating processes, it automates the outreach process and centralizes data so you don’t prospect your existing clients. Not only may you annoy them with unnecessary emails or cold calls, but you’d waste time that could be better spent getting new clients.
And you don’t have to struggle with downloading and managing the .CSV files.
Push all the leads in your spreadsheet to your lemlist campaign and take advantage of its multichannel prospecting, customization at scale, and advanced conditions.
Besides centralizing data and automating processes, it automates the outreach process and centralizes data so you don’t prospect your existing clients. Not only may you annoy them with unnecessary emails or cold calls, but you’d waste time that could be better spent getting new clients.
And you don’t have to struggle with downloading and managing the .CSV files.
Push all the leads in your spreadsheet to your lemlist campaign and take advantage of its multichannel prospecting, customization at scale, and advanced conditions.
What is lead enrichment?
Lead enrichment is the process of gathering and sorting information about the existing leads in your database. It exceeds the basic contact data and gives you essential insights to understand your leads better.
You can go through your leads’ social media or company website to get more information about your leads.
Or you can have lemlist’s enrichment free tool do the work for you.
You can go through your leads’ social media or company website to get more information about your leads.
Or you can have lemlist’s enrichment free tool do the work for you.
The importance of lead enrichment
Ensures data accuracy
Lead enrichment verifies and updates the data you already have. You don’t want to reach out to a high-priority lead and get their name or job title wrong.
Qualifies your leads
Better evaluate and qualify leads based on information gathered through lead enrichment. This means you don’t waste resources by reaching out to people who don't fit your business buyer persona.
Reduces costs
You can save time and money by contacting and following up with qualified leads. Sending emails to invalid or risky email addresses will increase the bounce rate, which damages your sender reputation.
Insufficient data is costly for organizations – sales reps spending their time chasing incorrect leads is both time-consuming and expensive.
Insufficient data is costly for organizations – sales reps spending their time chasing incorrect leads is both time-consuming and expensive.
Customizes the outreach efforts
You can tailor the message for each lead you’re reaching out to. Instead of sending mass emails, create the feeling of human interaction at scale.
Enables multichannel outreach
Establish a better connection with your leads through their favorite channel. Instead of only emailing them, you can add a LinkedIn connection, cold calling, and more.
Segments the leads list
You can better classify your leads with the lead enrichment data. This helps you to tailor your approach and time the sales nurturing process.
Find Ready-to-Go, Enriched Leads
The G-sheet add-on will help you get more information on your existing list, but you can also give yourself a jumpstart with already enriched leads.
Find and reach out to highly relevant leads through lemlist’s AI-powered B2B database of 450+ million contacts. You can filter the database by name, location, current job title, years of experience, and more.
Get your perfect leads, send them a personalized message, and boost your revenue!
Find and reach out to highly relevant leads through lemlist’s AI-powered B2B database of 450+ million contacts. You can filter the database by name, location, current job title, years of experience, and more.
Get your perfect leads, send them a personalized message, and boost your revenue!
No credit card required
Segment your leads list