CRM

Best AI CRM Tools and Data Extractors in 2024

Liucija Adomaite
LAST UPDATED
August 6, 2024
READING TIME
7 min.

We live in data rich times. 97.2% of businesses are now investing in Big Data and AI, according to New Vantage.

The way business handle this data sets apart profitable businesses from the unsuccessful ones.

No wonder that AI-powered sales software has become the most powerful asset. It allow businesses operate more efficiently, accurately, and strategically.

In fact, data-driven organizations are 23 times more likely to acquire customers and 19 times more likely to be profitable, according to Mckinsey Global Institute.

In this article, we analyzed the top AI data extraction tools andthe best AI CRM solutions, so you can put all your customer data to the best use.

Do you need AI in your CRM?

Yes, if you want to squeeze the very max out of your customer data and transform your business operations in no time.

AI boosts your CRM performance by optimizing data management, enhancing decision-making, and personalizing customer interactions.

It's a sales operations best kept secret, and the chances are that your competitors are already implementing AI solutions to extract and organize their customer data.

AI enhances data accuracy by automatically cleaning and updating records, reducing manual errors.

Predictive analytics provided by AI can forecast sales trends and identify high-potential leads, allowing your sales team to focus efforts where they are most likely to succeed.

Automation of routine tasks, such as follow-ups and data entry, frees up valuable time for your team to engage in more strategic activities.

AI-driven insights offer personalized customer experiences by analyzing behavior and preferences, improving customer satisfaction and retention.

Real-time analytics and reporting help you make informed decisions quickly, keeping your strategies agile and effective.

Additionally, AI chatbots provide instant customer support, enhancing customer engagement by resolving queries promptly.

What is a data extraction tool?

A data extraction tool is software designed to collect and retrieve specific information from various data sources such as websites, databases, and documents.

It automates the process of gathering data, making it faster and more accurate than all the manual methods.

Using the newest AI algorithms, data extractors can handle large volumes of data automatically and export it into usable formats for the best operational efficiency.

Data extraction tools are extremely relevant across all industries that process documents, from sales and finance to healthcare and retail.

In this article, we focus on industries that use CRM since they rely on data  profoundly. For example, sales and marketing industries are inherently customer-centric.

It means they employ CRM software for automations, data insights, operations, analytics and reporting.

That leads to increased customer satisfaction and higher revenue.

What is an AI CRM extractor?

An AI CRM extractor is a tool that uses artificial intelligence to automatically collect and integrate customer data from various sources into a CRM system.

It enhances data accuracy and completeness by leveraging machine learning algorithms to identify and extract relevant information.

This tool helps streamline data management, reducing manual entry and ensuring up-to-date customer records.

It is particularly useful for improving customer insights and personalising marketing and sales efforts.

Essentially, AI-powered CRM extractor enhances efficiency, data accuracy, and customer relationship strategies faster, easier, and at lower price compared to doing everything manually.

7 Best AI tools and data extractors for your CRM

In this list, we present you the top CRM AI solutions, advanced AI tools and AI data extractors currently available on the market.

These two are two separate tool categories, but can be used together to boost the overall performance.

1. Claap is the best AI CRM extractor for sales meetings

Claap is the all-in-one video workspace powered by AI where you can share video updates, record meetings and organize video content.

It's screen recording, meeting recording and a video wiki, all in one place.

But it offers more than just video features. For sales teams, it creates deal notes, email follow ups cloning your voice, CRM enrichment and pipeline reviews.

This is done all with the help of AI. You have to copy-paste the transcript of your latest meeting and Claap’s AI sales copilot extract relevant fields to fill your CRM.

2. Freshsales is the best for AI-powered chatbot tools

Freshsales is a CRM developed by Freshworks that offers tools to streamline the sales process like lead management and email and event tracking.

Freshsales includes Freddy AI, an advanced artificial intelligence system that enhances customer interactions and streamlines sales processes.

Its chatbots are built to interact with customers instantly, addressing questions, offering support, and nurturing leads 24/7, ensuring businesses are always responsive to new opportunities.

Freddy AI handles routine tasks automatically and provides predictive insights, boosting the efficiency of the sales team.

By accessing real-time customer information, Freddy AI enables personalized engagements, tailoring interactions to meet the specific needs of each customer.

Freshsales’ AI offer three solutions:

  • Freddy Self service: Instant conversational support for quick resolution
  • Freddy Copilot: Agent productivity and efficiency tools for smart service operations
  • Freddy Insights: Proactive insights for quick decision-making.

Liucija Adomaite
Liucija Adomaite is a viral content writer and organic traffic expert on a mission to help turn ambitious businesses into big names.
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G2 Rating
Price
Best for
Standout feature
Con
4.9
star
star
star
star
star
$30/mo
$75/mo
$2,999/mo
Large, distributed sales teams
AI evaluation precision, gamified KPIs
Lack of tracking system
4.6
star
star
star
star
star-half
Not publicly available
Sales operations and finance teams
Powerful configurability
Limited training resources and complex to navigate
4.4
star
star
star
star
star-half
Not publicly available
Mid-market and enterprise businesses
Comprehensive incentive management
Potentially high cost and steep learning curve
4.7
star
star
star
star
star-half
$15/user/mo
$40/user/mo
Enterprise: custom price
Complex sales structures and businesses of all sizes
Complex sales structures and businesses of all sizes
Steep learning curve
4.6
star
star
star
star
star-half
Not publicly available
Collaborative teams
Connected planning
Complexity and steep learning curve
4.6
star
star
star
star
star-half
Not publicly available
Companies with complex sales structures
Complex incentive compensation management (ICM) with high efficiency and accuracy
Complexity for smaller teams and potentially high costs
4.7
star
star
star
star
star-half
Not publicly available
Companies who want to automate commission calculations and payouts
Simplicity and ease of use
Lack of features like redirection
4.7
star
star
star
star
star-half
$30/user/mo
$35/user/mo
Custom: upon request
Businesses that need a comprehensive and user-friendly sales compensation management software
Ease of use and adoption
Lack of ability to configure the product based on user needs
4.8
star
star
star
star
star-half
Not publicly available
Companies with modern sales culture and businesses who want real-time insights
A built-in dispute management and real-time visibility
Users say it works slowly, customer support is slow
4.9
star
star
star
star
star
$30/user/mo
$50/user/mo
Smaller sales teams
Powerful automation
Lesser user base and average user interface
4.7
star
star
star
star
star-half
Not publicly available
Companies with scalable needs
Automated Commission Calculations
Lack of filtering by date, no mobile app
ERP vs. CRM
ERP
CRM
Summary
Backbone of a business's internal operations.
Backbone of customer-centric interactions and operations.
Goal
To centralize and streamline core business processes in a company.
To increase customer experience, satisfaction and loyalty, and boost sales.
Focus
Internal operations and processes across departments (finance, accounting, inventory, supply chain, HR, and sales).
All interactions with leads and customers.
Manages
Internal business data like financial data, inventory levels, production details, supply chain, HR info.
All customer data like contact info, purchase history, communication history, customer preferences and more.
Users
Finance, accounting, operations, supply chain, and HR departments.
Customer-facing teams like sales, marketing, and customer service.
Benefits
Streamlines operations, improves data accuracy, enhances decision-making, boosts collaboration, increases productivity.
Improves customer relationships, increases sales, strengthens customer service, personalizes marketing campaigns, provides insights.
Price
$150 per user per year on average.
$10 to $30 per user per month on average.
PRM Tool
Rating
Feature
Pro
Con
Mobile App
Integrations
Free Plan
Pricing
4.65
star
star
star
star
star-half
Org-wide alignment
User-friendly layout and database
Suboptimal as a personal CRM
square-check
Lack of tracking system
square-check
Team: $20/month
Business: $45/month
4.7
star
star
star
star
star-half
Social Media Integration
Easy contact data collection
No marketing/sales features
square-check
Lack of tracking system
square-xmark
7-day trial
$12/month
4.75
star
star
star
star
star-half
Block Functions
High customization capability
Not a dedicated CRM
square-check
Limited
square-check
Plus: €7.50/month
Business: €14/month
N/A
Open-source
Open-source flexibility
Requires extensive manual input
square-xmark
Limited
square-check
Self-hosted
$9/month or
$90/year
3.1
star
star
star
Simple iOS app
Ideal for non-tech-savvy users
iPhone only
square-check
iOS only
Limited
square-xmark
1-month trial
$1.49/month or
$14.99/month
3.6
star
star
star
star-half
Smart Contact Management
Feature-rich and flexible
Reported bugs
square-check
Rich
square-xmark
7-day trial
Premium: $13.99/month
Teams: $17.99/month
4.4
star
star
star
star
star-half
Customizable Interface
Customizable for teamwork
Pricey for personal use
square-check
Rich
square-xmark
Standard: $24/member
Premium: $39/member
4.7
star
star
star
star
star-half
Integrated Calling
Integrated Calling
Too sales-oriented & pricey
square-check
Rich
square-xmark
14-day trial
Startup: $59/user/month
Professional: $329/user/month
4.8
star
star
star
star
star
Business Card Scanning
Business Card Scanning
Mobile only
square-check
Limited
square-check
$9.99/month
4.45
star
star
star
star
star-half
160+ app integrations
Comprehensive integrations
No free app version
square-check
Rich
square-xmark
14-day trial
$29.90/month or
$24.90/month (billed annually)
Capterra Rating
Free Trial
Free Plan
Starting Price (excluding the free plan)
Maximum Price (for the most expensive plan)
Best for
4.5
star
star
star
star
star-half
square-check
14-day
square-check
€15/month/seat billed annually
€792/month/3 seats billed annually + €45/month for each extra seat
Versatility and free plan
4.2
star
star
star
star
square-check
30-day
square-xmark
But it offers reduced price to authorised nonprofit organisations
€25/user/month
€500/user/month billed annually (includes Einstein AI)
Best overall operational CRM
4.3
star
star
star
star
star-half
square-xmark
square-check
Limited to 3 users
Comprehensive incentive management
€52/user/month billed annually
Small-medium businesses and automation
4.5
star
star
star
star
star-half
square-check
14-day
square-xmark
€14/seat/month billed annually
€99/seat/month billed annually
Sales teams and ease of use
4.1
star
star
star
star
square-xmark
square-check
Limited 10 users
$9.99/user/month billed annually
$64.99/user/month billed annually
Free plan for very small teams up to 10
CRM goal
Increase the sales conversion rate for qualified leads from marketing automation campaigns by 10% in the next 6 months.
SMART Breakdown
1. Specific: It targets a specific area (conversion rate) for a defined segment (qualified leads from marketing automation).
2. Measurable: The desired increase (10%) is a clear metric, and the timeframe (6 months) allows for progress tracking.
3. Achievable: A 10% increase is possible based on historical data and potential improvements.
4. Relevant: Boosting sales from marketing efforts aligns with overall business objectives.
5. Time-bound: The 6-month timeframe creates urgency and a clear target date.
Actions
Step 1: Refine lead qualification criteria to ensure high-quality leads are nurtured through marketing automation.
Step 2: Personalize marketing automation campaigns based on lead demographics, interests, and behavior.
Step 3: Develop targeted landing pages with clear calls to action for qualified leads.
Step 4: Implement lead scoring to prioritize high-potential leads for sales follow-up.
Step 5: Track and analyze campaign performance to identify areas for optimization.
Outcomes
Increased sales and revenue
Improved marketing automation ROI
Marketing and sales alignment
Data-driven marketing optimization
Table
CDP Software
CRM Software
Approach
Data-centric
Customer-centric
Focus
Interactions across various channels and touchpoints, both online and offline.
Sales, marketing, and customer service interactions.
Functionality
Automatically collects, organizes, tags, and makes data available in real-time.
Helps businesses track customer interactions, sales pipelines, prospects, and service requests.
Goals
Personalized customer experiences across all channels.
Better customer relationships, streamlined processes, and improved profitability.
Benefits
Data integration, management, and accessibility, allowing for detailed analysis and segmentation.
Better communication within teams and with customers by organizing information about customer interactions and history.
Data Handling
Handles both identified and anonymous data, stitches together various data points.
Deals primarily with identified customer data.
Use Cases
Personalized marketing campaigns, targeted advertising, content customization across multiple channels.
Managing campaigns and leads, enhancing customer service, providing better customer support, increasing customer satisfaction and loyalty.
Examples
Insider, Bloomreach, Salesforce Marketing Cloud CDP
HubSpot, Salesforce Sales Cloud Lightning Professional, and Zoho CRM
CRM
Free plan
Best feature
Best for
Con
1. HubSpot CRM
square-check
Sales automation
Sales teams
Up to 1,000 contacts
2. Insightly
square-check
Custom fields
Basic needs
Not enough info about the free plan
3. Agile CRM
square-check
Deal and sales pipeline tracking
Small teams
Up to 10 users
4. Zoho CRM
square-check
Lead and contact management
Businesses of all sizes
Limited to 3 users
5. ClickUp
square-check
Unlimited tasks and unlimited members
Personal use
Up to 100MB storage
6. EngageBay
square-check
Live chat
Small and midsize enterprises
Up to 1,000 branded emails per month
7. Bitrix24
square-check
Unlimited users and 5 scrum teams
Big teams
Up to 5GB of cloud storage
8. FreshSales
square-check
Easy to use and simple setup
Beginners
Up to 3 users
9. Mailchimp
square-check
Very beginner friendly
Marketing teams
Send up to 500 branded emails per month
Type of Affiliate Marketing
Unattached
Related
Involved
Format
Paid advertising
Social media or YouTube channels
Dedicated website or blog
Focus
Quick income
Your niche
Your audience
Engagement with your audience
square-xmark
square-check
square-check
square-check
square-check
Very close connection with your audience
Pro
Little effort
Higher credibility thanks to your niche
Long-lasting and scalable
Con
Paid ads cost a lot
Potential for bias since you don’t use the thing you promote
Require time, effort, and dedication

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